The largest and most successful French Country Casino Group, part of the family Lucien Barrière launched its new online portal Le Croupier.com earlier this year on the British market. UK players can now try a new gaming site called French for the dealer. It is an extremely innovative, that the online casino experience on its head, since it requires a three-dimensional representation of the famous Casino de Deauville, one of the Barrière group. This technologicalmarvel of visual and acoustic sound and graphics, took the team of 80 professionals for the fine-tuning, and a budget of € 15,000,000.
The UK market for starters
British punters will place before the first in a position to test this is before they even their counterparts in French. The fact is that the management plan within the Barrière group to the casino available, even in free mode, the French market, until the legal barriers have been reduced, theallows the virtual casinos operate in full legality in French borders. Until then, they are careful let the anticipation bubbling in a rush. The UK launch is also seen as a test. The Barrière Group are eager to learn how in a country where their online activities to operate legally. The company is under the watchful eye of the LGA (Lotteries and Gaming Authority of work) of Malta, which has given them a European online gaming license. The business plan is20,000 members to win until the end of 2009, only 1% of the UK market. Le croupier has to improve the test on a sample set of players and as far as possible in order to close the perfect online experience.
Presentation of the Online Casino
The Barrière Group gambling site has all the cards stacked in their favor. The first of these properties is the use of innovative sound, some hail as a revolution in the industry. This brings a whole new playerExperience in the online arena, there is the software in three dimensions. So you can move your avatar from table to table, from baccarat to roulette, blackjack or to choose to play the slot machines, like a character from Second Life. This option is a real leap forward, both technologically and conceptually. You are able to collect loyalty points and change your character during the game. In addition, selected tables are private, allowing you to meet and play with friendsfor the duration of a game. Le Croupier is primarily an online casino with plans to grow with its customers to a virtual poker room to offer. Sports betting is also considered as a future option. The Barrière group seems determined to extend their land-based experience and dominance in the virtual online environment, an experiment, the lion's share of European online gaming market has to take so far eluded them.
Barrière by the book
In a very differentApproach to its direct competitors in French, the Partouche Group Lucien Barrière company has chosen to work in the strict guidelines of the legal framework. The former has started an online poker and sports betting site on the French market, where this is prohibited by law, under license from Gibraltar, which does not identify the French market operate by in a difficult legal position and draw the hostility of the Online Gaming community. The conquest of theweb by the Barrière group that they relate to the UK market between competing French groups to increase, given the innovation and the quality of the new site, and by the fact that it started operating a total of legality.
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